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AWS security and compliance tools embrace enterprise clouds
Once upon a time, the biggest barrier to cloud adoption was security. That is no longer the case, but at the Re:Invent conference, Amazon.com unveiled two new security and compliance tools designed to make it easier for Amazon Web Services...
Read MoreSearchCap: Google AdWords Local Customizers, Google AMP Search & Russia Regulation
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. The post SearchCap: Google AdWords Local Customizers, Google AMP Search & Russia Regulation appeared first on Search Engine Land. Please...
Read MoreNew: Use Location In AdWords Ad Customizers To Auto-Tailor Ads Based On Where Users Are
Use location data to highlight special promotions, inventory availability, shipping speeds and more to searchers in those areas. The post New: Use Location In AdWords Ad Customizers To Auto-Tailor Ads Based On Where Users Are appeared first on Search Engine...
Read MoreHow PPC Advertisers Can Best Leverage The Research Period This Holiday Season
Columnist Benjamin Vigneron shares thoughts and data on how to pace your search marketing budget over the course of the holiday season. The post How PPC Advertisers Can Best Leverage The Research Period This Holiday Season appeared first on Search...
Read MoreRe-Examining The Top 10 Paid Search Best Practices, Part 2
Do the established best practices in paid search have merit? In Part 2 of his two-part series, Contributor Josh Dreller examines five more best practices to see if they truly hold up. The post Re-Examining The Top 10 Paid Search...
Read MoreAttackers target OWA for domain credentials
A targeted attack against Outlook Web Application (OWA) illustrates how far adversaries will go to establish persistent control over the organization’s entire network. As seen in recent breaches, attackers typically use stolen credentials or malware to get a foothold on...
Read MoreAverage business spends $15 million battling cyber crime
The average U.S. company of 1,000 employees or more spends $15 million a year battling cyber crime, up 20 percent compared to last year, according to a report released today. Attacks involving malicious code, malware, viruses, worms, trojans, and botnets...
Read More5 tips for better enterprise security
The recent spate of data breaches at major U.S. organizations has raised questions about how effective current security tools and approaches are when it comes to dealing with emerging threats. Private and public enterprises have spent tens of billions of...
Read MoreKnow your threats before you deploy defenses
Only in the computer security world would I get taken to task for saying the defenses you apply should be directly related to the threats you face. That’s exactly what happened after I posted “The No. 1 problem with computer...
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